Smartex — Executive Information System for Organisational Clarity

Welcome to Smartex

A word from the founder...

Thank you for taking the time to visit Smartex. The concept of building an Executive Information System was born from real experience of how difficult it can be for business owners and executives to run a modern organisation when information is fragmented across manual and disconnected systems.

When insight is scattered, company culture fragments, and real productive work becomes blurred with pseudo-productivity. My goal with Smartex is simple: to join the dots across your organisation and give you and your leadership team a clearer, fully aligned, and healthier way to run your business.

Before we begin, please take a moment to reflect on two quick questions.

Question 1:
Do you sometimes feel that, despite all the data, dashboards, and reports available, it’s still hard to see what is really driving performance, and even harder to stay on top of everything without it draining your energy and focus? (“Analysis paralysis” is a term I often hear.)

Question 2:
Would it help to have a single, real-time and automated executive view that clearly shows where to focus your resources for stronger performance and customer outcomes, while also supporting a more sustainable experience for your customers, your employees, and you?

If you answered “Yes” to these questions, you’re in the right place.

Smartex is an Executive Information System designed to strengthen the essentials of modern leadership, the processes that drive performance and the people who bring them to life. Everything you see developing on this website, from the calculators to the insights, is being built by me (and our trusty modern AI companion ChatGPT), from scratch on Microsoft Power Platform, with a focus on clarity, wellbeing, and real-world practicality.

Please note that I am currently in the midst of building the live Smartex system. The core platform is scheduled for completion by the end of Q1 2026, with regular updates published along the way, including a live demo showing Smartex working in practice.

If you would like to explore how Smartex can support your organisation, please complete our brief survey and register your interest on the following page and I’ll be happy to discuss your needs.

And finally, at this early stage, I’m looking to partner with a handful of organisations to help shape Smartex through real-world use. If selected, you’ll receive executive-level input from me while we refine, test, and mould the system around your operations and strategy.

You’ll also receive:

  • Free subscription for six months after go-live
  • A half-price subscription for life thereafter...

If that sounds interesting, please consider joining the beta at the footer of the Register Your Interest section on the “About Smartex” page.

Thank you, and I look forward to working with you.


Our promise to you

We will work with you to map, improve, and align your key business processes, highlight and strengthen your critical success factors, enhance your customer experience, and reduce pseudo-productivity and burnout. The aim is simple, to create a healthier, more productive organisation.


What Smartex is Not

Smartex is not a project management system in the early stages, although this capability will evolve over time as the platform grows.


Why Should You Use Smartex?

A simple, out-of-the-box and unique SaaS solution tailored to your business. Smartex brings your EIS, KPI Dashboard, and Productivity Pipeline together in one place - so the board and C-suite can see, measure, and act with confidence. To find out more, please take a look at the four information cards below, and take some time to explore Smartex’s website to see if Smartex is for your business.

Executive Information System concept

Smartex’s EIS

Executive Clarity & Control

One source of truth for the board and C-suite.

Iceberg illustrating the Cost of Control

Process Control

The Iceberg Effect

See beyond the tip of the iceberg, and innovate.

Black and white office scene representing pseudo-productivity

Productivity Pipeline

Productivity or Pseudo-Productivity?

Eliminate pseudo-productivity and focus on productive work.

AI and human hand reaching toward each other

AI in the Workplace

Stressor or Solution?

Introduce workplace AI effectively.

A quick introduction to ‘The Smartiverse’

Smartiverse is the heart of Smartex; it is the unique Dataverse staging platform that houses Smartex’s EIS and C-suite tools, all of which have been designed and created by our founder to help modern-day businesses map and control their processes, and most importantly to help reduce employee stress within the workplace, thus improving focus and productivity. Securely embedded in Microsoft’s Power Platform of products, it is made up of four sections as briefly illustrated below.

KPI Dashboard

Define and map your key business processes and see real-time KPI visualisations.

Productivity Pipeline

Spot pseudo-productivity, monitor staff admin overhead, focus teams on core work.

Innovation Centre

Register with other businesses to benchmark key processes and attain best practice.

Efficiency Hub

A collection of business tools and models to help you out.